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WWS is an C-level executive, consultant, writer, investor and entrepreneur. He has held leadership positions in start-up companies as well as in public Fortune 100 corporations. He has advised Fortune 500 companies throughout the world on business processes, technology, and human capabilities. WWS wants to discover and share with you new knowledge and wisdom gained throughout his success journey.

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Millionaire Bloggers



Blogging has become a mainstream activity in the last five years and the blogosphere today has more than 50 million blogs.  Although most people do not blog for money, many of these blogs have been monetized.  The great majority of bloggers make less than $100 per month from their blogs, but a few bloggers are able to generate an enviable revenue stream from their blogs.  Very few blogs, when looked at as a revenue generating business, can be valued at over one million dollars.  We call their owners Millionaire Bloggers.

Here at Worldwide Success, we would like to congratulate these bloggers for their financial achievement.  Therefore, we would like to present them with a placement in a dedicated page called the Millionaire Bloggers Hall of Fame under the section "Blogs Subjectively Valued at One Million Plus" .  In order to qualify, the blog must be valued at $1,000,000 or more.

To calculate the value of a blog, we assumed a price multiple similar to the way stocks are valued.  The average price multiple of the S&P 500 stocks (also known as the Price / Earnings or PE ratio) is currently about 15.  We will use this same PE ratio to valuate these blogs.  You could argue that this value should be higher or lower.  Some people might say that a blog should be valued at a higher PE because of its growth potential.  Others may argue that it should be lower because a blog is not as liquid as an S&P 500 stock.  We feel that for the purposes of this exercise a PE of 15 is a reasonable value, but we know that this is very subjective.

In order to be valued at $1,000,000 or more, using a PE of 15, a blog must generate a minimum of $66,667 per year, or $5,556 per month.  To select the blogs that qualify for the Millionaire Bloggers Hall of Fame we chose blogs that have publicly disclosed their blogging revenues and we took their reported values in good faith.  For blogs that report revenues on a monthly basis we took the last reported revenue and annualized it (multiplied by 12).  No future growth potential was taken into account.  We also assumed that expenses were negligible, so revenues equal earnings.  All values were rounded to the nearest thousand.

Without further ado, here are the bloggers that have qualified:

Steve Pavlina of stevepavlina.com

Estimated Blog Value: $5,475,000 $7,200,000

Estimated Annual Revenues: $365,000 $480,000

Source of revenue estimate: How to Make Money From Your Blog Confessions of a A-List Blogger

 

Al Carlton of coolest-gadgets.com

Estimated Blog Value: $2,308,000

Estimated Annual Revenues: $153,921

Source of revenue estimate: Revenue Sources For a $10,000 a Month Blog

 

John Chow of johnchow.com

Estimated Blog Value: $2,106,000

Estimated Annual Revenues: $140,431

Source of revenue estimate: Making Money On The Internet – April 2007

 

Jane May of careerramblings.com

Estimated Blog Value: $1,866,000

Estimated Annual Revenues: $124,465

Source of revenue estimate: How To Make $100 Per Day

 

Darren Rowse of problogger.net

Estimated Blog Value: > $1,800,000

Estimated Annual Revenues: > $120,000 (Darren has not disclosed his exact revenues but has acknowledged publicly that he makes more than $120K per year)

Source of revenue estimate: Blogger Earnings – How Much Money Can Bloggers Earn?

 

Jeremy Shoemaker of shoemoney.com

Estimated Blog Value: $1,800,000

Estimated Annual Revenues: $120,000

Source of revenue estimate: Bloggers Face-Off: Darren Rowse vs. Jeremy Shoemoney

 

Tyler Cruz of tylercruz.com

Estimated Blog Value: $1,397,000

Estimated Annual Revenues: $93,184

Source of revenue estimate: About Me

 

Yaro Starak of entrepreneurs-journey.com

Estimated Blog Value: $1,178,000

Estimated Annual Revenues: $78,594

Source of revenue estimate: How I Make Money Online Part 4 – Blogging

 

Everton Blair of connectedinternet.co.uk

Estimated Blog Value: $1,155,000

Estimated Annual Revenues: $77,020

Source of revenue estimate: MyBlogEarnings for April 2007

 

Special thanks to Paula Mooney who did extensive research and published the post Paula’s List of Blogger Salaries.  You will notice that not all individuals in Paula's list made the cut.  This is because we wanted to limit this list to people that made their revenues from blogging, and not from other types of web related activities.  We sometimes used sources that show the blog’s revenues that are different from Paula’s because we felt that the sources listed here are more accurate.

If we missed anyone that should have been included in the Millionaire Bloggers Hall of Fame please send us an email (info@ww-success.com) with the post showing the qualifying revenues.

Before you leave, please make sure to visit the Millionaire Bloggers Hall of Fame page.  Then tell your friends about it.







There Are 28 Responses So Far. »

  1. Awesome write up man! Great work, and I will definitely be referencing this list from time to time!

    -Sam from MarketMatador.com

  2. Thanks Sam. I am glad you enjoyed it.

  3. Congrats on a great article!!

    I arrived here after seeing yer Link was the Top one on MyBlogLog homepage*

    I’m gonna get serious about trying to make some $$$ on the Internet so this is very Inspiring!!

    Cheers WWS & Everyone!! Billy ;) )

    Peace*

  4. Sciencebase makes at least $100k a year, how would I work out whether that makes it a millionaire blog?

    db

  5. Of course my other site sciencetext.com makes a fraction of that, probably $100 a year! Hah! Can I retire yet? I don’t think so.

    db

  6. David,

    If you generate $100K a year net earnings from your Sciencebase blog and you apply the PE ratio of 15 that was used in this article to value a blog, you would qualify as a millionaire blogger.

  7. Fantastic news!. Can I buy a yacht now?

    db

  8. David,

    You may want to get the cash first…

  9. Bela lista. Acredito que todos gostariam de fazer parte deste seleto grupo.

  10. I would take anything claimed by Steve Pavlina with a grain of salt. He makes some outrageous claims. For example, he claims to have earned a four year degree in just three semesters. He refuses to divulge the name of his alma mater.

    Sure thing, Steve.

  11. Wow, a very eye-opening list … but is it fair to call them ‘millionaires’? I agree that they own a web property which is worth over a million dollars, but it’s not as if they could sell it if they wanted to, or claim any of that equity as collateral. The minute they sold the blog to another owner, it’s value would immediately plummet. What am I missing?

  12. Their web property is not liquid, and that is an issue. It’s like holding stock in a pre-IPO start-up. But if the revenues keep coming in, they have the equivalent of a million dollar investment.

  13. very interesting, but I don’t agree with you
    Idetrorce

  14. Good point WWS, and I’m sure they could borrow against it if they wanted to, provided they show revenue docs to the lender. Well, at least they probably could have pre-Sept 2007 housing market hysteria ..

  15. 50 million blogs — one can’t have enough of the internet.

  16. I’m writing a paper on the evolution of elections in America. One of the things I am discussing is the impact that the growth of social media has had on election campaigns.

  17. I really need are some examples of political news stories that were first uncovered and reported on by political bloggers, and then those stories became widely reported in the mainstream media.

  18. I trust myself or my father who’s been a carpenter for 50+ yrs. If we can’t figure it out, it’s not doable! Kind of snotty but we make a great team! Because of him I have my own company.

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